Welcome Bobux Barefoot Shoes We are super excited to be welcoming Bobux Barefoot shoes on board at Growing Needs, They are a Fantastic company with a very Eco conscious Ethos! The shoes are stunning and better still totally safe for your little ones. Here is some more about them, taken from the website.. 'Bobux founders - Chris and Colleen Bennett, are a true New Zealand success story - “the best discoveries are right under your nose” and that was certainly the case for the couple. Bobux began with Chris and Colleen’s quest in 1991 to find a soft flexible shoe that would stay on the feet of their 9 month old daughter, Chloe. At the time, the only offering was hard-soled shoes, that Chloe would not wear. The first Bobux shoe was created using soft leather and suede and included elastic around the ankle to ensure the shoe actually stayed on and allowed Chloe's feet to develop naturally. That was it - the first Bobux Soft Sole was born! "Bobux is a family business, with Chloe now a part of the team. Our retailers, agents, staff and everyone involved with Bobux are part of our extended family. It makes sense to us: it was our need as a family to find the right shoe for Chloe that launched an international business, and created a range of shoes that truly support the healthy development of little feet." Today, Bobux's Head Office is still in New Zeland but the company now sells an innovative range of baby and toddler shoes all over the world. Every product in the ranges maintains the healthy feet ethos established over 20 years ago WHY BAREFOOT IS BEST When baby takes their first steps we can’t wait for the next moment when they put two and two together and walk unassisted for the first time. There is no manual for this and our first thoughts are to put shoes on their precious little feet to protect them from the great outdoors or just to assist them in walking, but the fact is - barefoot is best! As parents, we often worry too much about protecting our young from the elements by putting them in footwear too early, hindering their natural development. Did you know that one of the most important things for children’s feet is actually that they do not wear shoes? Going barefoot is best for children because little feet start life so incredibly soft and pliable. They need absolute flexibility to develop as Mother Nature intended. Tight fitting socks, rigid soles and materials that don't move with wriggles and stretches, can hamper healthy development. Growing feet need plenty of freedom for muscles to strengthen, toes to learn to grip and spread and for bones to form in a natural position. The only way this can happen is to be barefoot the majority of the time, especially in the first years of life. An actual fact is that 70% of our brain’s information on how to walk, run, and jump comes from the nerves on the soles of our babies feet; so the more they can feel the ground, the greater the baby’s understanding of their surrounding environment. Along the way, natural movement will happen.